Monday Programs

The Ultimate Pet Care Marketing Machine

Fernando Camacho & Dominic Hodgson

With increased competition, economic fluctuations, and all that digital noise out there, it’s more important than ever to make your services known. In order to for your business to thrive, you need to know how to showcase and promote your expert status—AND create a system that provides a constant stream of new leads, converts them to paying customers, increases and multiplies their value through up-sells and referrals, and keeps them happy and engaged for years to come. In this interactive workshop, chief marketing mechanics Dominic Hodgson and Fernando Camacho join forces to help supercharge your marketing efforts so you can serve more people (and dogs), make more money, and build a pet care business that’s unstoppable.

Professional Pet Boarding Infectious Disease Management Certification

Laura Laaman & Dr. Matthew Goetz

Canine parvovirus, Bordetella, canine Influenza, distemper, and the “mystery dog illness” are all terms that we would prefer to never hear mentioned in our facility, but unfortunately cases of these infectious diseases are sometimes inevitable. However, instead of always being reactive when it comes to an infectious disease case or outbreak in your facility, be proactive and do your best to prevent these situations from ever occurring! Give your clients peace of mind that their pets will be safe and healthy in your facility by being armed with the most up-to-date information on prevention and management of these feared diseases.

Join infectious disease expert Dr. Matthew Goetz and pet care business expert Laura Laaman for this four-hour certification course where you will learn about the common types of infectious diseases in both dogs and cats, with a deeper dive into canine parvovirus and leptospirosis, as well as which diseases are preventable through the use of vaccines, and how to develop good cleaning and sanitation protocols to help prevent disease transmission.

In addition, outbreak response and management will also be covered, including what to do when there are active cases of these diseases in your community, how to respond to an outbreak in your facility, the best prevention methods, as well as how and when to contact veterinarians and pet parents.

Upon completion of this course, attendees will be mailed a certificate stating they are certified in Professional Pet Boarding Infectious Disease Management. This course is ideal for owners, managers, and staff members alike!